Google Ads

Create and display ads on Google’s search results pages and across its advertising network to reach potential customers

01

Keyword Research

We identify high-performing keywords relevant to your business to ensure your ads appear for the right search queries, maximising reach and engagement.

02

Target Audience Definition

We analyse demographics, interests, and behaviors to define a target audience, ensuring your ads reach users most likely to convert.

03

Compelling Ad Copy

We craft clear, persuasive ad copy that highlights your value proposition and encourages clicks.

04

Ad Extensions & Optimisation

We enhance ads with extensions like sitelinks and callouts, improving visibility and engagement.

05

Performance Monitoring & Adjustment

We continuously track ad performance, making data-driven adjustments to optimise conversion rates and ROI.

DO I NEED google ads ?

Google Ads, formerly known as Google AdWords, is a powerful online advertising platform that allows businesses to promote their products and services on Google’s search engine results pages (SERPs), as well as across the Google Display Network and YouTube. In today’s digital landscape, where consumers increasingly turn to the internet to find information and make purchasing decisions, Google Ads provides businesses with a highly targeted and measurable way to reach their target audience and drive valuable traffic to their website.

Stats you should know!

Here are the top 5 statistics on the impact of google ads on sales

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Increased Conversion Rates

Google Ads can boost conversion rates by up to 50%, turning clicks into sales.

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Higher ROI

On average, businesses make $2 for every $1 spent on Google Ads, offering a strong return on investment.

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Brand Awareness Boost

Google Ads can increase brand awareness by 80%, attracting new potential customers.

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Immediate Results

Paid search ads can result in up to 65% of clicks, driving instant traffic and sales.

Targeted Audience Reach

Google Ads allows businesses to reach the right audience, leading to 3x higher purchase intent.

Google Ads provides businesses with a highly targeted and measurable audience way to reach their target

As one of the largest and most widely used search engines in the world, Google serves billions of search queries every day. By leveraging Google Ads, businesses can ensure that their ads appear prominently in relevant search results, increasing visibility and driving qualified leads to their website. With Google’s sophisticated targeting options, businesses can tailor their ads to specific keywords, demographics, locations, and even devices, ensuring that they reach the right audience with the right message at the right time.
Google Ads offers several key advantages that can help businesses stay ahead of their competitors in today’s competitive marketplace. First and foremost, Google Ads provides businesses with instant visibility and exposure, allowing them to quickly establish a presence in the highly competitive online space. Additionally, Google Ads offers unparalleled scalability, allowing businesses to adjust their budget, targeting, and messaging in real-time to optimise campaign performance and maximise ROI.

Why Does It Matter?

In a marketing context, Google Ads is essential for businesses looking to drive traffic, generate leads, and increase sales and revenue. Unlike traditional advertising methods, such as print or television ads, Google Ads offers precise targeting and measurability, allowing businesses to track the performance of their campaigns and make data-driven decisions to optimise results. By investing in Google Ads, businesses can tap into Google’s vast audience and effectively connect with potential customers at every stage of the buying journey.

At Untwist, we specialise in creating and managing high-performing Google Ads campaigns that deliver results. Our team of certified Google Ads experts will work closely with you to develop a customised strategy tailored to your business goals and target audience. From keyword research and ad creation to campaign optimisation and performance tracking, we have the knowledge and expertise to help you achieve your advertising objectives and drive growth for your business.

Let’s harness the power of Google Ads!

Don’t miss out on the opportunity to harness the power of Google Ads to elevate your online advertising efforts and outshine your competitors. Partner with Untwist and take your digital marketing to the next level with Google Ads.

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